It’s not how you use a particular tool such as Instagram or Facebook. It’s how you use that tool within your overall strategy and size is largely irrelevant. Your strategy should be based on the deep and influential knowledge of everything your business is and who it is competing with.
Read MoreMumbai has been known as the city that doesn't sleep and with the recent revival of nightclubs across town, Mumbaikar's now have yet another reason to live a life of insomnia.
Read MoreAmaranta's Chef Tejas Sovani speaks about his collaboration with award winning Chef Vivek Singh of The Cinnamon Collection fame.
Read MoreOver the last few years, the team has worked very hard to stay away from what is trendy and has instead used Hyatt design thinking to come up with innovative solutions and ideas to increase revenue in key areas such as F&B and Events.
Read MoreThe key to a better tomorrow is in identifying those really important things to focus on with ruthless prioritisation. So here is a list of 5 things that hotels can do to boost their revenues for 2017.
Read MoreThe direct contribution of tourism and hospitality to GDP is expected to grow at 7.5% p.a. and cumulative FDI inflows are pegged at USD 12.7 billion. Standing out as a fast growing, young nation in a world grappling with recession and ageing population, India definitely has that advantage.
Read MoreDevelopments in technology over recent years means you have plenty of tools at your disposal if you want to develop a strong and meaningful marketing strategy over the coming 12 months.
Read MoreOnline pattiserie SugarPlay.in, chef Amit Mehta's debut venture, with a workshop tucked away in an undisclosed area--and the sinful indulgences of Chef Neha Lakhani at La Folie are two great reccos to make this first month all the more sweeter.
Read MoreHere's a list of favourites for the festive season this year. Each outlet might have planned unique themes by one thing remains the same among all the choices. All they want for Christmas is YOU. So Frosty the snowman and Rudolf the reindeer have already made their decision.
Read MoreOne negative customer tweet gets shared in fraction of seconds. One bad review on the website can be taken more seriously than hundred other good reviews. If online marketing is the need of the hour, Online Reputation Management (ORM) is a necessity to survive.
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