The study, the first of its kind in the Asia-Pacific region, reveals that more than half (57 per cent) of Indian travellers plan to embark on intergenerational trips in the next year
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These insights were gathered through a combination of external data and a survey commissioned by Booking.com among travellers who intend to travel to India in the next 12-24 months
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Notable findings include that 61 per cent are motivated to try food seen in media and 59 per cent consider films and shows when selecting travel destinations
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Booking.com empowers Indian travellers to plan and book all key aspects of their journey on their platform
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Travel trends suggest 39 per cent of travellers prefer mountains while 31 per cent choose landmarks
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