South Molton in London’s upscale Mayfair is set to welcome the first Oberoi Hotel in the UK, a collaboration between Grosvenor and EIH London Investments Ltd. Located at 40-46 Brook Street, the hotel aims to become a premier luxury boutique destination, highlighting Oberoi’s design and service excellence.
Part of Grosvenor’s larger South Molton development, the 33,000 square foot listed building received planning approval in 2022 and is currently being restored. This project represents the West End’s largest mixed-use redevelopment, encompassing not only the hotel but also new office spaces, housing, cafes, shops, and leisure areas designed to enhance the public realm in Mayfair.
Arjun Oberoi, Executive Chairman of The Oberoi Group, added, “Our partnership with Grosvenor marks an important milestone in our international growth. London has always been a key market for our guests. We are excited to bring our distinctive hospitality experience to the heart of London. The Oberoi, Mayfair, will not only be a celebration of our brand at a prime location, but also an opportunity to showcase our service excellence.
Central to the South Molton development is a joint venture between Grosvenor and Mitsui Fudosan UK, which includes two state-of-the-art office buildings on Brook and Davies Streets, offering headquarters for major corporations. This expansive 267,000-square-foot development is expected to create a dynamic new entry point into Mayfair.
Once complete, the South Molton project is projected to generate £6.5 million in annual spending and create 1,000 permanent jobs, along with 450 jobs and apprenticeships during construction. Work commenced in November 2023, with full completion anticipated by the end of 2027.
Vikram Oberoi, Managing Director and CEO of The Oberoi Group, further added: “We are delighted to bring the legendary Oberoi hospitality to London, especially in such an iconic location as Mayfair. This project marks a pivotal moment for our brand’s global journey. The Oberoi, Mayfair, will embody the very essence of luxury, offering guests an intimate retreat in the heart of Mayfair with the dynamic spirit of the city.”