Clarks Exotica Convention Resort and Spa has announced the appointment of Rashi Singh as Associate Director Marketing and Communication. With 12 years of expertise in branding, marketing, and strategic communication, she brings a wealth of experience to the role, having delivered impactful campaigns and bolstered brand identities in the hospitality and marketing industries.
Speaking about her new role, Singh said, “I am thrilled to join Clarks Exotica Convention Resort and Spa, a brand synonymous with excellence in hospitality. With my background in marketing and communications, I am excited to bring fresh, innovative strategies that will not only elevate the guest experience but also strengthen our brand presence in a highly competitive market. My focus will be on developing targeted, results-driven campaigns that foster deeper connections with our valued clientele, enhance engagement across multiple platforms, and drive sustained business growth. This is an exciting opportunity to contribute to a brand that continues to set new benchmarks in the hospitality industry, and I am eager to be part of the team as we continue to create memorable experiences for our guests.”
Before joining Clarks Exotica, Singh held the position of Marcom Manager at The LaLiT Ashok Bangalore, where she enhanced guest experiences through targeted marketing initiatives, optimised social media strategies, and strengthened customer engagement. She has also worked with notable organisations such as Goldfinch Hotels & Resorts, Bangalore, and Clarks Hotels & Resorts, New Delhi. In her new role, she will be crafting innovative campaigns and employing data-driven marketing strategies to elevate the brand’s presence and drive growth.