Mirah Hospitality, the group behind popular restaurant chains such as Bayroute, Hitchki, and Rajdhani, has appointed Abheet Singh Bagga as its new Head of Brand and Marketing. In this role, Bagga will oversee brand and marketing strategies for the group's operations in India and Dubai, including brands like The Mezze Company and Rajdhani Street.
He brings extensive experience in the food and beverage industry, with expertise in brand strategy, marketing, and operations. Prior to joining Mirah, he held leadership roles at DEFY Vodka, Greater Than Gin, and The Habitat.
Jino Joseph, AVP, Human Resource & Operations, expressed enthusiasm about Bagga's appointment, stating, "We are delighted to welcome Abheet to Mirah Hospitality. His passion for the industry, coupled with his extensive experience, makes him the ideal candidate to lead our brand and marketing efforts. We are confident that Abheet will play a pivotal role in driving our brands to new heights."
Speaking on the new appointment, Bagga commented, “I am thrilled to be joining Mirah Hospitality and to have the opportunity to contribute to the growth and success of these iconic brands. I look forward to working with the talented team at Mirah Hospitality to further elevate the dining experiences and brand presence of Bayroute, Hitchki, and Rajdhani.”