Griffith Foods launches new range of sauces

With changing consumer dining preferences and economic conditions, the Foodservice industry mainly QSRs (Quick Service Restaurants) & HORECA (Hotels, Restaurants, Fast Casuals, Travel & Entertainment, Caterers & Cafés) are taking bold steps in 2022 by finding innovative ways to improve on-site and off-site experiences for guests. To simplify their cooking experiences, Griffith Foods has announced the launch of their new range of sauces, specially customised to flavour up and cater to the Indian market. These culinary-inspired sauces are authentically produced to deliver made-from-scratch quality and flavours that are popular among Indian consumers and are sure to exceed their expectations.

Griffith Foods has perfected the integration of consumer insights into culinary arts, food science and sensory science, to deliver best-in-class products and solutions. The new range of sauces is sure to hit the consumers’ taste buds with flavours ranging from innovative to popular variants to must haves.

To specially cater to the HoReCa channel i.e., Hotels, Restaurants, Fast Casuals, Travel & Entertainment and Caterers & Cafés, Custom Culinary (a wholly owned subsidiary of Griffith Foods) is all set to launch its range of Master’s Touch & Chef’s Own line of sauces like Mexican Chipotle Sauce, Naga Jolokia Sauce, Creamy Alfredo Sauce, Makhani Gravy Base, Pink Blush Sauce, Basil Pesto Sauce, All Purpose Tomato Base, Schezwan Sauce, Bhuna Gravy Base, Mango Habanero Sauce and Guntur Hot Sauce. Keeping true to the food, these products are curated to provide an extra edge to the Chef’s dishes with an authentic taste and flavour while saving their time, cost and effort on innovation. All Custom Culinary products are minimally processed with no added artificial ingredients and will be available to customers pan-India through the company’s extensive and well-connected distribution channel.

Created by culinary experts at Griffith Foods’ established state-of-art manufacturing facilities in Bangalore, the sauces, dressings and gravies are crafted to deliver innovation, authenticity and convenience.

“Griffith Foods establishment will benefit Foodservice operators - QSRs, HORECA across the Food Industry to delight their customers with tasty delicacies but also aid in business scalability opportunities for players in India. The global food organisation is expected to see more momentum in its product adoption due to multiple reasons,” said Dhiren Kanwar, President and Managing Director – India and Middle East, Griffith Foods.

Offering more to the segment, as a global product development partner, Griffith Foods specialises in a wide range of quality and innovative food ingredients marinades, snack seasoning, coating solutions, food bases and much more exclusively inventoried for the Food Industry.