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Sarbendra Sarkar

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The author is Managing Director & Founder, Cygnett Hotels & Resorts

Latest Articles By Sarbendra Sarkar

The Hotels of the Future will be Both Sustainable and Tech-Driven

The industry is witnessing heightened competition with the arrival of new players, new products and new systems, such as the room aggregators, who offer a curated list of hotels or private homes, villas and stays.

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Art of Staying Digitally Connected With the Customers

Technology is all very well in its place but its deployment is what draws the critical line between meaningful interplay supported by valuable data generation and thoughtless practices that may do more harm than good.

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How to Increase International Guests in Non-metro Hotels

Metro cities typically attract foreign tourists for business and medical tourism while the non-metro cities, far greater in number than metro cities, attract mostly leisure tourists and a relatively smaller number for business travellers, especially in the emerging Tier-2 and Tier-3 cities.

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