It was the passion for coffee and recognising India’s evolving coffee culture that Kaapi Machines was founded. “Our founders saw a gap in the market for high-quality coffee equipment that could deliver consistent results and meet the growing demand in the HORECA segment. Extensive market research and industry interactions highlighted the need for advanced machines that reduce reliance on skilled baristas and improve operational efficiency. Thus, Kaapi Machines was established to bring the best global coffee equipment to India, ensuring exceptional coffee experiences through quality, innovation and comprehensive support,” shares Abhinav Mathur, CEO & Managing Director - Kaapi Machines.
Elaborating on the gap in the Indian market that Kaapi Machines aims to address, and how it has contributed to bridging the gap, Mathur says, “Kaapi Machines identified a gap in the Indian market for professional-grade coffee equipment that ensures consistency, efficiency and quality. Traditional methods couldn’t meet the rising demand for high-quality coffee in the HORECA segment. To bridge this gap, we introduced advanced coffee machines from top global brands, providing comprehensive technical support and barista training. Our efforts have enabled cafes, hotels, and restaurants to deliver superior coffee experiences, enhancing the overall coffee culture in India.”
On how Kaapi Machines has evolved over the last 17 years, Mathur informs, “We have expanded our product range, partnered with iconic brands and established ourselves as a leading player in the industry. On the way, we have significant milestones to our credit that include introducing innovative coffee solutions, launching WMF Espresso NEXT and expanding our service team.” In fact, Kaapi Machines is the only company in the Indian coffee equipment industry to have its own proprietary Kaapi iOT module which works with multiple coffee machines and provides usage data and many other reports to coffee roasters, facility management companies and end-users of the coffee machines. “We have also established comprehensive training programmes for baristas and strengthened our market presence through involvement in major industry events and competitions. These achievements reflect our commitment to enhancing the coffee experience and driving growth in India’s coffee industry,” he adds.
Sharing details on how Kaapi Machines curates its selection of international brands and cutting-edge technology for the Indian market, Mathur says, “Kaapi Machines carefully curates its selection by partnering with leading global brands known for their innovation. For instance, we offer Rancilio’s Steady Brew technology for consistent brewing, La Marzocco’s multi-boiler machines for precise temperature control, and WMF NEXT’s advanced automation to reduce operational complexity and enhance efficiency. Our selection process focusses on equipment that ensures consistency, quality and efficiency, tailored to the needs of the Indian market, while also providing robust technical support and training.”
Kaapi Machines stands out from other coffee equipment suppliers through its focus on quality, extensive service team and holistic approach to the coffee industry. “We ensure quality and consistency via rigorous testing, comprehensive training and robust after-sales service. Prioritising customer support, we assist clients from concept to execution. Our commitment to reliability and expertise has established Kaapi Machines as a trusted leader, delivering exceptional coffee experiences across India,” he informs.
Supporting customers comprehensively through a structured approach to maintenance, training and after-sales service is a priority for the company. “We provide proactive maintenance schedules tailored to client needs, ensuring equipment operates at peak efficiency. Our extensive training programmes cover operational best practices and advanced techniques, empowering baristas and staff. For after-sales support, we offer prompt technical assistance and spare parts availability, minimising downtime. This holistic support framework underscores our commitment to ensuring seamless operations and maximising customer satisfaction in the dynamic coffee industry landscape,” Mathur says.
For aspiring entrepreneurs entering the café or coffee venture space, he recommends that they focus on quality, differentiation and understanding the target market thoroughly. “Invest in reliable, high-quality equipment to ensure consistency and efficiency,” he says, adding that they too support businesses with tailored solutions, including equipment selection, comprehensive training programmes for staff and ongoing maintenance support. “Our expertise and commitment to the coffee industry can help new ventures navigate challenges and establish a strong foundation for success in this competitive market,” he avers.
As an example where a business benefitted after partnering with Kaapi Machines, Mathur shares, “We have played a crucial role in the success of several renowned brands and startups. We partnered with Araku, helping to plan and design their setups which led to the launch of India’s first Modbar, a significant innovation in the coffee industry. We also assisted ABcoffee with our expertise in efficiently setting up their coffee equipment. For Zepto, we assisted in designing a dark store concept tailored for coffee delivery, helping them establish Zepto café. Our collaboration with Oberoi has also supported their revamped cafe concepts in Mumbai and Bangalore, enhancing their coffee offerings. These partnerships underscore our commitment to empowering both established brands and emerging ventures with tailored solutions and technical support, fostering success in the competitive coffee industry.”
Talking about the innovations or trends that Kaapi Machines foresees in the coffee equipment industry, and how it is preparing to address these developments, the CEO & Managing Director - Kaapi Machines says, “Kaapi Machines anticipates several key innovations and trends shaping the coffee equipment industry. These include advancements in automation to enhance operational efficiency, sustainability-focussed technologies, and personalised customer experiences through smart technology integration. The company is preparing by expanding its range of automated solutions like the Kaapi IoT, WMF Espresso NEXT, ensuring they align with evolving consumer preferences. Additionally, Kaapi Machines emphasises sustainability in equipment design and operations, supporting eco-friendly practices.”