The India office of American Pistachios Growers (APG) has announced the appointment of Jasprit Bumrah, one of the world's leading pace bowlers and a cricket icon, as the brand ambassador for California-grown American pistachios for the 2024-25 season. Known for his precision and consistency on the cricket field, Bumrah is all set to represent the brand, emphasising the nutritional benefits and quality of American pistachios.
This collaboration aims to promote a healthy lifestyle among Indian consumers, aligning with Bumrah's image as a fitness enthusiast and a role model for millions.
“Jasprit Bumrah's unwavering commitment to excellence, both on and off the field, makes him the ideal ambassador for American Pistachios Growers (APG)," said Garth Thorburn, the Minister Counselor for Agriculture at the US Embassy in India. “We are thrilled to have him champion the message of pistachio nutrition. A significant number of pistachio growers in the United States, particularly in California, are of Indian origin. This partnership not only strengthens the bond between our nations but also promotes a shared vision of health and wellness for people everywhere. Welcome to the family, Jasprit."
Speaking of the association, Jasprit Bumrah said, “I’m delighted to partner with American Pistachio Growers. For an athlete, nutrition plays a huge role in performance, and I find pistachios to be a perfect snack. They are packed with protein and healthy fats, offering me sustained energy throughout the day. American pistachios are my go-to because they provide the nutrients I need to stay at my best."
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