Choice Hotels introduces new prices for military personnel
Choice Hotels International’s loyalty programme, Choice Privileges, has launched a new rate for military personnel, veterans, their dependents and members of government and military-oriented associations when booking leisure stays. Service members can save up to 12 per cent when booking at participating Choice-branded hotels, and the new offering builds upon the company's commitment to giving back to those that give so much to the country.
“With Veteran's Day round the corner and as we head into the Fall season, now is the perfect time to launch this new benefit as another way to thank our military members for their service. Plus, we have over 1,000 Choice-branded hotels within a 10-mile radius of US military bases, making Choice an ideal option for those who serve and their families. At Choice Hotels, we're always looking for ways to express our gratitude and support to the military whether through discounts, upgraded memberships or bonus loyalty points,” said Jamie Russo, vice president, loyalty programmes and customer engagement, Choice Hotels.
In addition to the new leisure military rate, Choice Privileges offers service members few other perks such as upgraded membership and 2,500 choice privileges points.
