Air India has launched Vista, its wireless inflight entertainment service across the existing wide-body fleet to provide customers with uninterrupted entertainment. The inflight entertainment service powered by Bluebox will also be available on narrow-body aircraft. It is being deployed on Bluebox’s Blueview digital services platform and delivered to customers via the Bluebox Wow wireless network system.
Vista enables customers to seamlessly stream content on their personal electronic devices with Air India's curated content library featuring over 950 hours of entertainment across formats and genres. It also features a live map display for flight tracking and will be available on iOS, Android, Windows, and macOS devices.
Rajesh Dogra, Chief Customer Experience Officer, Air India, stated, “At Air India, we are continuously striving to anticipate and meet the evolving needs of our modern travellers. We are pleased to introduce Vista, a new feature for our customers. It allows seamless integration of personal devices, enhancing the overall travel experience for our customers.”
"We are excited to partner with Air India. Together, we aim to set new standards for a customised customer experience and uninterrupted enjoyment that reflects both Air India's commitment to excellence and our commitment to engaging and entertaining customers on board," added Kevin Birchmore, Vice President, Global Sales, Bluebox.