By BW Hotelier
ACCORHOTELS HAS won the Pacific Asia Travel Association (PATA) Gold Award 2015 for best corporate environment program for Planet 21: Reinventing Hotels Sustainably. This is the third year in a row that AccorHotels has won gold at the PATA Awards, which is great recognition for the group’s firm commitment to corporate social responsibility (CSR) and protection of the environment.
’We are honoured to be recognised for our Planet 21 program which includes 21 commitments to act together across a range of environmental and social issues,’ said Michael Issenberg, Chairman and CEO AccorHotels Asia Pacific (see photo). ’Our hotels in Asia Pacific ’ and globally - have set strong targets for reducing water consumption, energy use and carbon emissions, but, just as importantly, Planet 21 includes actions on child protection, disease prevention, employee development and other social commitments not only to the planet but also to people.’
The group has also undertaken two separate surveys with Accenture and EY, which found overall that AccorHotels decision to invest in sustainability programs not only has a positive impact on its carbon footprint, but also makes good business sense. The studies found there is a strong link between sustainability and increased guest satisfaction, improved business performance and increased loyalty of key B2B customers.