Vacation rental homes to play integral role in boosting wellness tourism in India

Aakansh Koundinya May 25, 2024

India is witnessing a considerable increase in wellness tourism, indicative of a shift in traveller’s taste and focus toward overall personal well-being

In the last two decades, our lives have become more comfortable and convenient. In the meanwhile, this has also led to more stress. This increase in stress levels is causing a mental health crisis, which experts predict will continue to be a major issue. But, due to the rise in disposable income, awareness and benefits of wellness getaways, consumers have now entered a new realm of self-pampering.

India is seeing a considerable increase in wellness tourism, which is indicative of a shift in traveller’s taste and focus toward overall personal well-being. Our country, renowned for its ancient history of traditional health practices, has become a global hub for wellness seekers looking for rejuvenation and renewal. The Ministry of Tourism has also highlighted Wellness Tourism as one of the key strategic pillars to boost travel and tourism throughout the country. This is also an acknowledgement of its enormous potential to advance Atmanirbhar Bharat.

Post pandemic, consumer worldwide started investing more towards their well-being than before. That's why we're seeing health and fitness becoming a bigger part of traditional getaways like hotels and resorts, expanding the options for wellness experiences. It is valued not just for its relaxation and rejuvenation benefits but also for its ability to promote physical, mental, and emotional health, making it an essential part of modern living.

Earlier, Wellness related experiences were offered primarily at lavish spas and exotic retreats. With the rise, popularity and inclusion of top-notch amenities by Private Holiday Homes, the trend has shifted. Vacation Rental Homes are now standing out as a torch-bearer in providing an abundance of Personalised Experiences in stunning natural settings. These Holiday Homes satisfy the needs of Wellness Seekers who want to restore their Wellbeing. The days of being satisfied with conventional options like Yoga Ashrams and Ayurvedic Retreats are slowly getting limited. Enthusiasts now look for experiences that go above and beyond the norm, such as top-notch wellness catered to their specific requirements.

Private Retreats like Vacation Homes have evolved much more than a mere place to stay. They have now transformed into Exclusive getaways for well-seekers with unmatched seclusion and closeness. They offer a peaceful and serene environment that is away from the bustle of city life, enabling modern travellers to re-establish a connection with themselves and Mother Nature. Moreover, these vacation homes also provide experiences and luxuries that are unimaginable. They meet each traveller’s unique demands with everything from opulent mud baths to immersive sound healing sessions. To promote a sense of regeneration and modern wellness, proven methods like Elemental Cleansing and Sensory Activation are also offered as an extension of the overall Personalised experiences.

Once more wanted by the affluent, wellness experiences are now within the reach of a new audience: young professionals and corporate leaders. Motivated by the understanding that well being is of utmost importance when pursuing success, these professionals take time out for mindfulness retreats and holistic excursions. They have realized that there should be a balanced existence in the actual definition of wealth, rather than merely possessing financial abundance.

Vacation Rental Homes have immense potential to completely change and boost the Wellness Tourism Industry. It gives a special chance to enthusiasts to prioritize their well-being and set out on a life-changing self-discovery by offering personalized experiences like how we provide at Jade.

As per Industry Reports, India’s Wellness Tourism Industry has a bright and evergreen future and is expected to reach $26.55 billion by 2029. Modern Travellers have an incredible opportunity to prioritize their well-being and re-establish a connection with themselves at these Private Retreats. By embracing the peace and serenity offered by vacation rental homes, travellers can immerse themselves in personalized wellness experiences, enriching their lives in today's fast paced world.