Thomas Cook India expands presence in Punjab

Thomas Cook (India) Limited has inaugurated a new Gold Circle Partner (franchise) outlet in Ludhiana, Punjab. This expansion augments Thomas Cook India’s distribution and reach in Punjab to 11 consumer access centres: nine owned branches and two Gold Circle Partner (franchise) outlets across Punjab and Chandigarh tri-city. This new outlet will serve the commercial capital and the largest city of Punjab – Ludhiana and its surrounding towns of Khanna, Mandi Gobingarh, Rajpura, Phagwara, Sahnewal, Samrala and Moga.

In the new age of travel, customers are understandably seeking the guidance and reassurance of holiday experts and Thomas Cook India’s internal survey reiterates the same, with a significant 77 per cent respondents stating that they require guidance of a holiday expert. To help customers with their travel plans and requirements, Thomas Cook India has set up a new Gold Circle Partner (franchise) outlet at Ludhiana, Punjab.

Additionally, to strengthen customer confidence in travel, Thomas Cook’s “TravShield” is India’s only safety commitment – with only vaccinated staff and co-passengers among many other precautions, building on their “Assured” travel safety protocols - developed in association with Apollo Clinics.

TravShield & Assured together, ensure best in class safety and protection for travellers in the post Covid era, covering every distribution, delivery and partner touch point in the travel ecosystem.

With strong pent-up demand, easing of restrictions and the announcement on resumption of commercial aviation driving positive consumer sentiment, consumers from Ludhiana/Punjab are displaying a strong travel desire for domestic travel to Goa, Andamans, Kashmir, Leh-Ladakh, Himachal Pradesh and Kerala. Closer to home destinations like Maldives, Singapore, Dubai and Abu Dhabi are driving demand. Additionally, long/mid haul favourites include Switzerland, France, Canada, UK, Turkey, Egypt, Australia and USA for Visa holding customers. Key segments driving growth from Punjab include young professionals, families, couples, group of friends and seniors. Culture and heritage, adventure/o utdoor, culinary experiences, and spa/wellness are top preferred holiday options for consumers from Punjab.

Thomas Cook’s Gold Circle Partner outlet in Ludhiana offers consumers end-to-end travel solutions with a bouquet of travel and travel related services, including: International & Domestic Holidays (Group Tours, Personalised holidays, Cruises, etc.); Value Added Services like Travel Insurance; Visa Services, etc.

“Ludhiana/Punjab have been key markets for us at Thomas Cook India, and we are seeing a strong travel desire from the region. Hence, we are delighted to announce the launch of our new Gold Circle Partner franchise outlet in Ludhiana. We intend to accelerate demand while supporting our customer segments - including families, couples/honeymooners, millennials/young professionals, group of friends and seniors,” said Rajeev Kale, President & Country Head – Holidays, MICE, Visa, Thomas Cook (India) Limited said.