thinKitchen®: Delivering happiness to customers
thinKitchen® is a leading kitchen and home products company that operates two diverse yet connected businesses. Its founding values of reliability, transparency and high standards have helped the company build a reputation as a key, reliable and trusted industry player. It manufactures and distributes high-quality metal-based kitchenware and homeware products in the international market. With a 35-plus year legacy, they are known for expertise in quality kitchenware and homeware products.
The company also offers premium, international, kitchen and homeware brands to the modern Indian kitchen and home. We offer an assortment of some of the biggest global names in the prepware, cookware, homeware, tableware, serveware and barware segments. thinKitchen® serves the Indian market through an omni-channel route, catering to a customer base across online platforms and channels, general and modern trade as well as the institutional and hospitality customers for their use. Through the hospitality vertical of thinKitchen® services premium four- and five-star HoReCa customers on a Pan-India basis.
thinKitchen®, a one-stop-shop for all tabletop (both specialty dining and all-day dining) banquet and in-room requirements of any premium hotel in India, has over a dozen global, leading hospitality focussed kitchen brands. These range from tableware, kitchenware to cookware, glassware and barware. “We feel we are the right partner for any hospitality business who would prefer the entire solution offered under one roof! Our range includes some of the premium brands in the world including, but not limited to Brabantia, Burleigh, Cole & Mason, Dartington, Denby, Final Touch, Joseph Joseph, Ken Hom, Kilner, Luigi Bormioli, MasterClass, Mikasa, Rosanna, Royal Brierley and Zyliss among others,” says Anand Baldawa, CEO, Seeba Industries P Ltd.
On how different are they from competitors in the hospitality sector, he says, “We offer the same backing and support provided at a global level as we partner with some of the best brands in the world. We aim to provide the same globally available services by adding the incremental support that our local hospitality customers would appreciate receiving. In the end, our goal is to ‘deliver happiness to our customers’.”
Baldawa says they are very optimistic about the opportunity that they see in the market as the potential demand for quality kitchenware and tableware in the premium hospitality space is likely to be large.
“In 2024, we plan to continue adding to our range of award-winning, premium international ranges / brands. Some of the new brands and offerings in the pipelines include porcelain and fine china in the dinnerware space, more brands in the glassware and cookware space,” he shares.
