Preferred Hotels & Resorts, the world’s largest independent hotel brand, has announced the addition of 30 new member properties to its global portfolio between April 1 and June 30, 2024. Ranging from an adults-only all-inclusive resort to a preserved historic villa, each of these properties provides personalised, authentic guest experiences across exciting destinations including South Africa, Portugal, Saudi Arabia, and the Dominican Republic.
Some of the key additions are:
Boutique Hotel Stresa (Stresa, Italy) – L.V.X Collection: Preserved from its former life as a 250-year-old villa called “Casa d’Oro”, or “House of Gold," this luxury hotel situated in a town known as the Pearl of Lake Maggiore, surrounded by a picturesque waterfront promenade, charming cobblestone streets, and the towering Alps.
Casa Velas Puerto Vallarta (Puerto Vallarta, Mexico) – Lifestyle Collection: Situated on Mexico's Pacific Riviera, in the exclusive area of Marina Vallarta, this adults-only boutique resort presents a tranquil upscale oasis outfitted with regal palms, sparkling koi ponds, and resident turtles.
Casa Velas Puerto Vallarta extends 80 plush suites, inspired by traditional Mexican design, and enhanced by private immersion pools, jacuzzi hot tubs, and scenic garden and golf course views.
FORTH Hotel & Club (Atlanta, Georgia) – L.V.X Collection: Located within Atlanta's burgeoning Old Fourth Ward neighbourhood, it will delight travellers with dynamic interiors inspired by contemporary European design and early Americana traditions, offering 196 lavish guestrooms and suites with 39 apartment-style rooms.
Lindsey Ueberroth, CEO of Preferred Hotels & Resorts, said “We’re thrilled to welcome these 30 stunning properties to our global portfolio of luxury independent hotels. In addition to representing our largest announcement of new members since 2018, each one exemplifies our commitment to transformational travel experiences. In particular, our eight new prestigious Legend Collection members demonstrate the highest levels of luxury in some of the most inspiring destinations across the globe.”
Each of these new member hotels will participate in I Prefer Hotel Rewards, the brand’s points-based loyalty programme with five million travellers enrolled globally. Complimentary to join, members of I Prefer earn points redeemable for cash-value Reward Certificates, Titanium status, and other value-rich benefits from eligible stays at over 600 participating hotels and resorts worldwide.