HKTB launches new promotional campaign "Summer Chill Hong Kong"

The Hong Kong Tourism Board (HKTB) is launching a new “Summer Chill Hong Kong” campaign, featuring the “Summer Triple Rewards” promotion. This initiative will provide five lakh sets of rewards to all overnight visitors to Hong Kong, including benefits in transportation, sightseeing, dining, and retail totalling over HK$100 million. HKTB will also collaborate with the trade to present a range of spending offers to further stimulate visitor spending in Hong Kong.

The Summer Chill Hong Kong campaign provides Indian tourists with an added incentive for quality tourism services in the city by featuring Hong Kong’s vibrant summer offerings and enriching visitor experiences.

From July to September, the campaign will foster a summer vibe with the four highlights that include five lakh sets of “Summer Triple Rewards” for overnight visitors, more than 100 selected spending offers jointly offered with the trade and new city-wide decor to showcase the summer, city-wide event promotions that feature Doraemon’s “Anywhere Door” at various locations in town. HKTB has set up a “Summer Chill Hong Kong” one-stop website that provides information on all summertime events and concerts in town, as well as spending discounts and offers.