GOKULAM GRAND Hotel and Spa Bangalore has accepted the membership of Preferred Hotels & Resorts that represents more than 700 distinctive hotels, resorts, residences across 85 countries -- as the newest experience available within the Preferred Hotels & Resorts Lifestyle Collection. The Preferred Hotels & Resorts Lifestyle Collection represents premier global properties that offer engaging stays and memorable moments. Authentic, intelligent, and approachable, this diverse collection presents responsive service and local dining that articulate culture and style.
The erstwhile MSR Hotel and Spa Bangalore began its operations in 2011 under the brand name of Movenpick Hotel and Spa Bangalore; a strategic partnership between MSR Hotels Pvt. Ltd and the Swiss Hospitality giant Movenpick Hotels and Resorts. This alliance concluded at the end of 2017, and the hotel has now been bought over by Gokulam Hotels and Resorts.
Gokulam Hotels and Resorts are owned by Sree Gokulam Chit & Finance Co. Pvt. Ltd. (SGCFL), the flagship company of the GOKULAM GROUP OF COMPANIES. Under their hospitality division, the company has properties across South India (Tamil Nadu and Kerala) under the brand name ‘Gokulam Park Hotels and Resorts’. With the addition of the MSR Hotel and Spa Bangalore to their portfolio, the group aims to strengthen its presence in the Southern region further and establish their brand in Bangalore.
Baiju Gopalan, Executive Director says “We remain committed to ensuring that the inherited legacy of the hotel – its international service standards, brand offering and hospitality – the high standards that is expected of it, remains unchanged. As we step into one of India’s most dynamic and competitive hospitality/travel markets, we understand that we need strategic partnerships to leverage international travel markets, distribution systems and loyalty programs. Preferred Hotels and Resorts was the ideal choice for us to go global.”
Akash Gupta, the General Manager says “We are excited to be in Bangalore to take MSR Hotel and Spa with its existing service and brand standards and market recall to newer heights. The hotel has grown from strength to strength, and with the new management team coming in, a new growth phase for the hotel is being charted out. A rebranding campaign is in the pipeline, and we will operate this hotel under the brand name of Gokulam Grand Hotel and Spa, our first five star property.
In keeping with the international brand presence the hotel once enjoyed, we have judiciously decided to partner with Preferred Hotels and Resorts to connect with the overseas market. This strategic alliance is the first step for us to initiate and strengthen our brand presence globally, and benefit from the global sales, marketing and distribution network of Preferred Hotels and Resorts.”