BAR150 programme in IHG hotels

By BW Hotelier The InterContinental Hotels Group (IHG) recently, has partnered with Pernod Ricard to launch its BAR150 programme across its managed InterContinental, Crowne Plaza and Holiday Inn hotels and resorts throughout Asia, Middle East and Africa region. The BAR150 programme by Pernod Ricard, celebrates 150 years of mixology and aims to serve a new menu of signature cocktails in IHG hotel bars. On the occasion of the launch, Phil Broad, Vice President, Food & Beverage, Asia Middle East and Africa, IHG, said, ’Partnering with Pernod Ricard has given us the opportunity to provide our guests with exceptional cocktail options, made with renowned spirits and liqueur brands, across more than 200 bars in our hotels in the region.’ Quentin Job, Vice President, Innovation and Commercial Development, Pernod Ricard Asia added,’We also treasure the opportunity of exchanging professional cocktail mixing skills with IHG colleagues to deliver consistency across IHG hotels. There is a lot more creation and innovation to come for IHG guests and I look forward to taking this art form to the next level.’ Under the partnership, Pernord Ricard has designed a series of cocktails based on its rich brand portfolio.