By BW Hotelier
AIANA HOTELS & Resorts L.L.C. has announced the signing of an agreement with Bengaluru-based Ferns Estates & Developers to manage and operate four new resorts in Karnataka. Scheduled to open in 2019, the first resort is set in 45 acres of verdant, hilly coffee plantation land in the district of Sakleshpur, approximately three hours away from Bengaluru. With special care taken to preserve the natural flora, fauna and topography, the resort will feature a 100 villas in the Phase I, set around 5 acres of lake front, uniquely designed using locally sourced material and ethnic architecture.
Commenting on the development, Amruda Nair, Joint MD and CEO, Aiana Hotels & Resorts L .L .C (see photo) said, ’We are pleased to announce our association with Ferns Estates & Developers to develop a portfolio of hotels located in leisure destinations around Karnataka that will feature signature resorts with a distinct sense of tranquillity and a relaxed atmosphere. We believe there is immense potential in destinations that are driving distance from key cities and are looking forward to expanding our presence in South India with this partnership.’
According to Errol Fernandes, Chairman and MD, The Ferns Group, ’We are delighted to partner with Aiana Hotels & Resorts to bring a dynamic, new-offering to the resort market. This is the first time we are introducing a hybrid business model and believe that Sakleshpur is the perfect destination to announce our first resort. With our combined expertise in service and development and our commitment to innovation, we are confident that our fresh take on resort development will create lasting memories for our guests. ’
In addition to a full service resort development with recreational, spa and banqueting facilities, holiday home villas will also be sold under a fractional ownership model. Targeting weekend retreats, other destinations identified by the partners for expansion of the portfolio in Karnataka include a 30 acres site with direct frontage on the river Hemavathi and other hill stations and wildlife sanctuaries within a four hour driving distance from Bengaluru.
Ferns Estates & Developers, headquartered in Bengaluru are pioneers in the development of gated communities. Both partners, Aiana Hotels & Resorts and Ferns Estates & Developers are set to offer unique experiences to their guests and will also offer them (lucrative investment opportunity) with their fractional ownership business model that delivers real estate and hospitality on the same platform.