Rann Utsav 2024 all set to begin in Kutch, Gujarat

Evoke Experiences has announced the commencement of Rann Utsav 2024 – The Tent City, scheduled to begin on November 11, 2024, in Kutch, Gujarat. This annual event highlights the region's ecological and cultural diversity, featuring over 400 luxurious tents and attracting an expected 50,000 guests. The festival celebrates Kutch's arts, crafts, music, dance, and local traditions.

For the first time, Evoke Experiences will manage not only The Tent City but also the market and entertainment services, marking a seven-year partnership that will extend through 2031. 

Bhavik Sheth, COO of Evoke Experiences, shared his excitement for this year’s festival: “Rann Utsav 2024 represents a harmonious blend of tradition and modernity. We are honoured to not only host The Tent City but also manage the market and entertainment services. With our commitment to sustainability and community development, we look forward to making a meaningful contribution to the progress of Dhordo and the Kutch region.” 

Rann Utsav will take place in Dhordo village, which was recently awarded the “Best Tourism Village” title by the United Nations. The event aims to showcase Kutch’s cultural heritage through various traditional activities while maintaining a focus on environmentally friendly practices, including waste management initiatives and the use of battery-operated vehicles. Additionally, a Corporate Social Responsibility activity will target environmental conservation in the Great Rann of Kutch, building upon past successful initiatives.

Overall, Rann Utsav 2024 aims to enhance the local community's economic welfare while celebrating the rich cultural tapestry of Gujarat.