Intrepid Travel has announced the addition of approximately 15 female tour leaders to its team in India, raising the representation of women to 40 per cent among its tour leaders. The company aims to achieve a 50:50 gender ratio by 2025, emphasising the importance of a diverse workforce.
The initiative is part of Intrepid Travel-India's mission to empower women in the travel sector and promote gender equality. Female tour leaders are recognised for their unique perspectives and ability to enhance cultural exchanges between travellers and local communities.
Speaking about the hirings, Rama Mahendru, Country General Manager-India, Intrepid Travel, said, ‘Female tour leaders serve as role models, inspiring other women to pursue careers in the travel and tourism industries. A balanced team of male and female leaders improves customer service and caters to a broader range of client needs. Having female tour leaders can make female travellers feel more comfortable and secure, encouraging more women to travel. Also, we want to bring out the importance of inclusivity in the workforce. We would love to make the rate of 50:50 female and male by 2025.”
Intrepid Travel plans to further increase its female workforce in the coming years, reflecting ongoing efforts to create equal opportunities in the industry.