Ibis Teams up With Bengal Warriors
IBIS, THE international economy hotel brand of AccorHotels, has teamed up with the Bengal Warriors, one of the most popular Pro Kabaddi League teams for the 2016 edition of the League. As the team’s hospitality partner, ibis hotels across India are all geared up to host the Bengal Warriors for the 2016 league schedule which began on 25 June 2016 and concludes by 28 July 2016. The ibis brand is built around modernity, comfort and availability and will be the home of the Bengal Warriors as they rest it out from their busy schedule.
The Bengal Warriors feature some of the finest Indian and international wrestling talent and are competitors to reckon with. The Bengal Warriors’ this season are led from the front by star wrestler, Nilesh Shinde and feature rising star, Jang Kun Lee. Not to miss is the team’s Chief ‘motivational’ officer, young comedian and star of ‘India’s Got Talent’, Akshat Singh.
The Bengal Warriors will be staying at the ibis and Novotel network of hotels during the tournament schedule. Their itinerary will include stays at the ibis New Delhi Aerocity, Novotel Mumbai Juhu Beach, Mercure Hyderabad KCP, ibis Jaipur and ibis Bengaluru City Center, at various stages from the last week of June until the end of July.
A demanding, daily regimen intensified by peak performance demands of the Pro Kabaddi League place a lot of challenges on wrestlers. ibis’ revolutionary bedding concept, ‘Sweet Bed by ibis’ is all that a Bengal Warrior needs at the end of a gruelling day to rejuvenate. ibis ensures the perfect atmosphere so that guests world over enjoy a happy sleep.
ibis hotels provide a high level of service in their category with a 24x7 dedicated team at the disposal for its guests and a signature multi-cuisine restaurant which provides an eight-hour non-stop breakfast concept starting 4:00 am and until 12 noon. These adaptations are reflective of the hotel’s commitment to service quality and effective customization for meeting the needs of its guests, and most certainly for the Bengal Warriors unique needs.
Speaking about the partnership, Arif Patel, Vice President Sales, Marketing and Distribution, AccorHotels India (see photo) said, “This is a unique partnership for it is outside of the traditional sports like cricket or football. The Pro Kabaddi League is doing a remarkable job in rejuvenating a historically popular sport by giving it a national platform and unprecedented reach and marketing resources.” He further added, “The Bengal Warriors represent an indomitable spirit much akin to brand ibis with a fast growing network in India and around the world. We look forward to having the Bengal Warriors stay with us at ibis.”
